Consumers love their subscriptions–and so do businesses. The subscription model offers significant advantages for a company's financial health. Knowing your monthly recurring revenue (MRR) makes hiring more staff, investing in new product developments, or signing a lease for a bigger office space easier. Let’s review what is monthly recurring revenue,...
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Welcome back to Subscriptions Weekly! This time, we discuss how price-conscious offers and loyalty rewards help streaming businesses curb churn. We review Twitch’s new requirements for its Partner Plus program, Google’s Pixel subscription shutdown, and Pret’s international expansion to the U.S. and France. 1 in 3 people with streaming subscriptions...
From food delivery to Microsoft Office to Webflow—it seems like there's a subscription service for everything these days. What's evident in the trend is that the subscription economy will only grow in the years ahead. In fact, 70% of business leaders say subscription business models will be key...
The ever-evolving needs and preferences for particular payment options continue to drive purchasing behaviors, making the subscription payments experience a crucial element in personalization, where the right method and timing are key for acquisition and retention. When working on a payment strategy, a few questions come to mind: How do...
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Welcome back to Subscriptions Weekly! This week, we review the ad tier and password-sharing crackdown efficiency, Peloton’s subscriber losses, Apple Podcast's new creator tools, and the subscription pricing for the travel and hospitality industry. Let’s dive in. Why streaming services are pushing subscribers to ad tiers With better margins and...
Although key performance metrics such as your customer retention and subscriber growth rate are important, many would argue that nothing is as vital as Monthly Recurring Revenue–after all, it is what makes the subscription business model so appealing. This one stat can offer you a vantage point for developing...
This blog post is in collaboration with Avalara. In the fast-paced world of the streaming industry, businesses constantly strive to remain competitive and adaptable to change. This dynamic market brings internal and external challenges that demand careful attention and strategic planning. Among the challenges that businesses in the streaming...
Maintaining a steady revenue stream is crucial for long-term success in today's competitive business landscape. Subscription companies often invest their resources in marketing, sales, and customer acquisition strategies to boost revenue. However, revenue leakage is a frequently overlooked aspect that can impact the bottom line. Subscription revenue leakage refers to...
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Welcome back to Subscriptions Weekly! This time, we review how streaming brands stack up in subscribers and revenue, why profitability is more than just subscriber growth, and why we might see more streaming mergers in the future. We also review Apple’s ecosystem driving customer loyalty and the FTC click-to-cancel amendment....
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Welcome back to Subscriptions Weekly! This week, we review the price increase in streaming companies, Spotify’s new integration with Patreon for pay-walled podcasts, and the Q2 results for streaming video on-demand (SVOD) brands like Paramount+ and Disney+. Let’s dive in! Why are streaming companies raising prices? Companies are being squeezed...
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